Privacy policy

Privacy and security are of utmost importance to Dastra and we strive to ensure that our technical and organisational measures in place respect your data protection rights.

This Privacy Policy describes how we manage, process and store personal data submitted in the context of providing our services. “Personal data” refers to any information relating to an identifiable individual or his or her personal identity.

In subscribing to our services or filling in a contact form on our website ( or other sites owned by Dastra, you agree and accept that we may gather process, store and/or use the personal data submitted in accordance with the rules set forth below. You also agree and accept that we may contact you by email or SMS in relation to your subscription.

By giving your consent to us, you retain the right to have your personal data rectified, to be forgotten and/or to be erased.

Personal Data Collected

  •    Identity and contact details of the data processor

Personal data is collected on our website by Dastra SAS, a company registered under the laws of France under number (+33) with the Paris Trade & Companies Register, and having its registered office at 11, Rue Faÿs – 94160 Saint-Mandé, France.

2 - Data collected on the site

When you subscribe to our services, the following data is collected and managed: email, title, first name, last name, country, Intracommunity VAT number where applicable, login & password, postal address, telephone number, IP address(es) and domain name.

By using our services, the following data is also collected and managed: log-in and browsing data where you authorise it, order history, information on subscriptions and support ticket messages. Some data is collected automatically by reason of your activity on the site (see paragraph on cookies below).

The data you submit should not include any sensitive personal data, such as Government identifiers (i.e. social security, driving licence, or taxpayer identification numbers), complete credit card or complete personal bank card numbers, medical records or particulars connected with applications for care or treatment associated with private individuals.

In addition, and in the context of using our services, namely creating and sending emails and campaigns, Dastra has access to the information contained in the subject and content of the emails that you send out, as well as the email contacts you send to via our services.

This data is stored on secure servers and only a limited number of people are authorised to access your contact lists, in particular for the purpose of providing support services.

You are easily able to recover your contact lists from your Dastra account at any time, by clicking on the “export” button. You may also modify and or delete contacts at any time from your account.

In no case does Dastra sell, share or rent out your contacts to third parties, nor does it use them for any purpose other than those set forth in this policy. We will use the information from your contacts only for legal requirements, to invoice and collect summaries for our own statistics and for the purposes of providing you with customer support services.

As creator of the contacts and associated emails, you are considered the data controller within the meaning of the GDPR, and Dastra is acting only as a data processor. In this capacity, you are responsible in particular for:

    • making all the declarations necessary to the relative data protection authority,
    • complying with all current regulations in force, including the data protection laws,
    • obtaining the explicit consent of the persons concerned when collecting their personal data,
    • ensuring your authority to use the personal data collected in accordance with the defined end purposes and refraining from any unauthorised use.

If a recipient of your emails sent via our services requests us to modify or delete his/her personal data, we will honor that request after proper verification and will inform you of it.

3 - Purposes of processing and legal basis

The principal purpose of collecting your personal data is to offer you a safe, optimum, efficient and personalised experience. To this end, you agree and accept that we may use your personal data to:

    • provide our services and facilitate performance, including verifications relating to you;
    • resolve any problems so as to improve the use of our site and services;
    • personalise, assess, and improve our services, content and materials;
    • analyse the volume and history of your use of our services;
    • inform you by email and/or SMS about our services as well as our partners’ services and/or promotional offers;
    • prevent, detect and investigate any activities that are potentially prohibited, unlawful or contrary to good practice and ensure compliance with our terms of use and sending policy;
    • comply with legal and regulatory obligations.

We use the personal data submitted to us only in accordance with the applicable data protection legislation. For our clients who have signed up on our website, we processes your personal data for the performance of the contract between us to provide our services. For our newsletter, use case studies and marketing material sign ups, we process your personal data based on the express consent you provide for this specific purpose.

4 - Newsletter and marketing emails

An unsubscribe link should be included in every newsletter and marketing email sent by you through our platform. For those that have expressly opted in to receive our Dastra newsletter, you are easily able to unsubscribe by following the “unsubscribe” links included in every email or by contacting us directly.

Email statistics

Without systematically doing so, we may analyse and track the various rates (for example, click, open, bounce rates) and the number of emails sent to assess performance rates on your emailing campaigns.

5 - Testimonials

Dastra publishes a list of Customers & Testimonials on its site with information on our customers’ names. Dastra undertakes to obtain the authorisation of every customer before publishing any testimonial on its website. If you wish to be removed from this list at any time, you can send us an email to [email protected] and we will delete this information promptly.

6 - Third party disclosures

Personal data relating to you collected on our website are destined for Dastra’s own use and may be forwarded to Dastra’s subcontracting companies so that we may obtain assistance and support in the context of carrying out our services. Dastra ensures that it has in place clear data protection requirements for all of its third party providers.

Dastra does not sell or rent your personal data to third parties for marketing purposes whatsoever.

In addition, Dastra does not disclose your personal data to third parties, except if: (1) you (or your account administrator acting on your behalf) requests or authorises disclosure thereof; (2) the disclosure is required to process transactions or supply services which you have requested (i.e. to check you are employing best practice in your mailings or for the purposes of processing an acquisition card with credit-card issuing companies); (3) Dastra is compelled to do so by a government authority or a regulatory body, in the case of a court order, a summons to appear in court or any other similar requisition from a government or the judiciary, or to establish or defend a legal application; or, (4) the third party is a subcontractor or sub-processor of Dastra in the carrying out of services (for example: Dastra uses the services of an Internet provider or a telecommunications company).

7 - Your data protection rights

In accordance with the French Data Protection Laws, and the European General Data Protection Regulation 2016/679 (GDPR) you have a right of access, correction and removal of your personal data which you may exercise by opening a support ticket by contacting the DPO at [email protected] Your requests will be processed within 30 days. We may require that your request be accompanied by a photocopy of proof of identity or authority.

You are also able at any time to modify personal data by logging into your account and clicking on “edit my profile”.

8 - Cookies/Tracking

As a general rule, Dastra uses cookies and tracking to improve and personalise its Website and/or measure its audience. Cookies are files saved on your computer’s hard drive when browsing on the Internet and in particular on our site. A cookie is not used to gather your personal data without your knowledge but instead to record information on site browsing which can be read directly by Dastra on your subsequent visits and searches on the site.

You can choose to accept or modify the settings of the cookies, but your ability to browse certain pages of the site may be reduced if modified. The cookies used by Dastra are intended to enable or facilitate communication, to enable the services requested by users to be supplied, to recognise users when they re-visit the site, to secure payments which users may make, to register the language spoken by users or other preferences necessary for the service requested to be supplied.

Dastra also uses analytics and tracking tools to measure website and digital data to gain customer insights, to carry out analyses on browsing experience so as to improve content, and to send targeted advertisements.

By default, cookies are not installed automatically (with the exception of those cookies needed to run the site and Dastra’s services, and you are informed of their installation by a banner). In accordance with the regulations that apply, Dastra will require your authorisation before implanting any other kind of cookie on your hard drive. To avoid being bothered by these routine requests for authorisation and to enjoy uninterrupted browsing, you can configure your computer to accept Dastra cookies or we are able to remember your refusal or acceptance of certain cookies. By default, browsers accept all cookies.

When you access third party sites directing you to our website, or when you are reading integration or social media links, cookies can be created by the companies disseminating these links. These third parties may be able to use cookies in the context of Dastra’s services (partners or other third parties supplying content or services available on the Dastra site) and are responsible for the cookies they install and it is their conditions on cookies which apply. Dastra assumes no liability in regard to the possible use of cookies by third parties. For more information, you are advised to check the cookie policy directly on these third party sites with regard to their use of cookies.

9 - Data retention periodes

Dastra collects your personal data for the requirements of carrying out its contractual obligations as well as information about how and when you use our services and we retain this data in active databases, log files or other types of files so long as you use our services.

Dastra only stores your data for the time needed to provide to you our services (unless otherwise required by law). Your personal data is stored for as long as you hold an active account with us. All event related data and contact lists are stored  for a period that varies depending on the type of data concerned and your plan. By default, this event related data is stored for 3 months on all plans.

Dastra reserves the right to delete any non active account, i.e. an account that has not sent any emails for a period exceeding 12 months.

10 - Location of data storage

As a general rule and unless mutually agreed with the customer, Dastra processes and stores the data for its customers exclusively within the European Union.

United States customers have the possibility to have their data processed and stored on US servers. A specific contract must be in place with the customer for this use case.

11 - Security

Within the framework of its services, Dastra attributes the very highest importance to the security and integrity of its customers’ personal data.

Thus and in accordance with the GDPR, Dastra undertakes to take all pertinent precautions in order to preserve the security of the data and, in particular, to protect them against any accidental or unlawful destruction, accidental loss, corruption, unauthorised circulation or access, as well as against any other form of unlawful processing or disclosure to unauthorised persons.

To this end, Dastra implements industry standard security measures to protect personal data from unauthorised disclosure. In using industry recommended methods of encoding, Dastra takes the measures necessary to protect information connected with payments and credit cards.

Moreover, in order to avoid in particular all unauthorised access, to guarantee accuracy and the proper use of the data, Dastra has put the appropriate electronic, physical and managerial procedures in place with a view to safeguarding and preserving the data gathered through its services.

Nothwithstanding this, there is no absolute safety from piracy or hackers. That is why in the event a breach of security were to affect you, Dastra undertakes to inform you thereof without undue delay and to use its best efforts to take all possible measures to neutralise the intrusion and minimise the impacts. Should you suffer any loss by reason of the exploitation by a third party of a security breach, Dastra undertakes to provide you with every assistance necessary so you are able to assert your rights. Moreover if, by some exceptional case, the direct loss incurred arose due to fault or gross negligence by Dastra, you will be able to seek compensation within the limit of liability referred to in our Terms of Use.

You should keep in mind that any user, customer or hacker who discovers and takes advantage of a breach in security renders him or herself liable to criminal prosecution and that Dastra will take all measures, including filing a complaint and/or bringing court action, to preserve the data and the rights of its users and of itself and to limit the impacts.

In adopting the CNIL recommendations on the level of security of passwords, your account password must contain at least 8 characters, 1 letter, 1 number and 1 special character.

12 - Privacy policy changes

Dastra reserves the right to update this Privacy Policy at any time, in particular pursuant to any changes made to the laws and regulations in force. Any modifications made will be notified to you via our Website or by email, to the extent possible, thirty (30) days at least before any changes come into force. We would recommend that you check these rules from time to time to stay informed of our procedures and rules relating to your personal information.

13 - Contact us

Visit our contact page at if you have questions or you can email Dastra’s Data Protection Officer directly at: [email protected] or by mail to: Dastra SAS, Attn: Data Protection Officer / Legal Department, 11, Rue Faÿs – 94160 Saint-Mandé, France.